In the Fifties, she made the first trunk call in the UK and, when email technology was in its infancy¹, during a visit to an Army base in 1976, she became the first monarch² to send one of the electronic messages.

 

五十岁那年，英国女王拨出了英国第一个长途电话。之后在1976年访问一个陆军基地时，女王成为第一个发送电子邮件的君主，当时电子邮件技术还处于萌芽时期。

 

Now, still keen to take advantage of the latest technology, the Queen -- who turns 90 on Thursday -- is advertising⁴ for a £50,000-per-year media specialist to boost the Royal Family's online profile.

 

The head of digital engagement, who will be based at Buckingham Palace, must 'develop our digital communications strategy and ensure that we make effective use of a range of digital platforms to support these aims', says the advert³ on the royal website.

 

The Royal Household already uses websites including Twitter and YouTube to promote the monarchy⁵, and the successful candidate will be expected to continue to innovate⁶.

 

'It's about never standing⁷ still and finding new ways to maintain the Queen's presence in the public eye and on the world stage,' the ad continues. 'This is what makes working for the Royal Household exceptional.

 

'You'll provide digital and editorial leadership to a small team of digital media specialists, drive the content strategy of our newly launched website and work with colleagues across the organisation⁸ to continuously improve our digital presence.'

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