美国中期选举 网络和手机成报道先锋
文章来源:未知 文章作者:meng 发布时间:2010-11-06 05:50 字体: [ ]  进入论坛
(单词翻译:双击或拖选)

News organizations have unleashed1 a multimedia2 blizzard3 of widgets, apps, dashboards, Twitter tie-ins and iPad doohickeys for Tuesday's elections.

新闻机构对本周二的选举展开了铺天盖地的多媒体报道,widget工具、应用套件、dashboard应用程式、Twitter捆绑,以及iPad装置,无所不用其极。

More than ever, the online and mobile offerings aren't merely supplementary4(补充的) to Tuesday night's TV viewing, but can function as primary sources for following the election results.

The 2008 presidential election, when Web traffic reached record levels, was something of a coming-out party for the Internet. The Web's encore came at the Inauguration5(就职典礼,开始) , when streaming video had its most dramatic day up to that point.

The 2010 midterm elections, as experienced online, aren't likely to provide the same technological6 turning point. But two years later, the Web-savvy coverage7 of Tuesday's election highlights the growing sophistication of interactive8 media, social media and mobile apps.

ABC News, CBS News, NBC News, The New York Times and even PBS are all offering live webcasts Tuesday night. New media partnerships9 helped pave the way: ABC News with Facebook; CBS with Google; and NBC is embedding10(植入,埋藏) their video coverage on Twitter.

News organizations are putting a particular focus on getting election results straight to users on their mobile phones with apps that can give users specific results to their local elections.

Customization is often much of the draw of the multimedia offerings. CNN, for example, offers something called "My Election," which allows users to select up to 15 specific races they're following.

Meanwhile, social media destinations such as Facebook and Twitter used their power to get out the vote.

Atop Facebook pages was a reminder11 that Tuesday was Election Day. A link was provided to help people find their polling place, and a running ticker counted the number of people on Facebook who clicked that they had voted. The fast-rising number was more than 4.5 million as of early afternoon Tuesday.

Conversation on the election dominated Twitter, which was still relatively12 nascent13(初期的) during the 2008 election. The Times' website, which boasted extensive election coverage, attempted to diagram the dialogue on Twitter with an interactive feature showing which candidates were the most tweeted.

The Onion added comedy to the running commentary, posting Election Day tips, such as: "Young people should heed14 their civic15 duty and Rock The Vote. Older Americans are advised to smooth jazz the vote."

The most popular video online, according to Viral Video Chart, was "I Remember," an anti-Republican ad paid for by the International Brotherhood16 of Boilermakers(锅炉制造工) Campaign Assistance Fund. It was viewed more than 265,000 times.



点击收听单词发音收听单词发音  

1 unleashed unleashed     
v.把(感情、力量等)释放出来,发泄( unleash的过去式和过去分词 )
参考例句:
  • The government's proposals unleashed a storm of protest in the press. 政府的提案引发了新闻界的抗议浪潮。
  • The full force of his rage was unleashed against me. 他把所有的怒气都发泄在我身上。 来自《简明英汉词典》
2 multimedia BnSzdj     
adj.多种手段的,多媒体的;n.多媒体
参考例句:
  • Multimedia is the combination of computer and video technology.多媒体是计算机和视频技术的结合。
  • Adam raised the issue of multimedia applications and much useful discussion ensued.亚当提出了多媒体应用的问题,从而引发了许多有益的讨论。
3 blizzard 0Rgyc     
n.暴风雪
参考例句:
  • The blizzard struck while we were still on the mountain.我们还在山上的时候暴风雪就袭来了。
  • You'll have to stay here until the blizzard blows itself off.你得等暴风雪停了再走。
4 supplementary 0r6ws     
adj.补充的,附加的
参考例句:
  • There is a supplementary water supply in case the rain supply fails.万一主水源断了,我们另外有供水的地方。
  • A supplementary volume has been published containing the index.附有索引的增补卷已经出版。
5 inauguration 3cQzR     
n.开幕、就职典礼
参考例句:
  • The inauguration of a President of the United States takes place on January 20.美国总统的就职典礼于一月二十日举行。
  • Three celebrated tenors sang at the president's inauguration.3位著名的男高音歌手在总统就职仪式上演唱。
6 technological gqiwY     
adj.技术的;工艺的
参考例句:
  • A successful company must keep up with the pace of technological change.一家成功的公司必须得跟上技术变革的步伐。
  • Today,the pace of life is increasing with technological advancements.当今, 随着科技进步,生活节奏不断增快。
7 coverage nvwz7v     
n.报导,保险范围,保险额,范围,覆盖
参考例句:
  • There's little coverage of foreign news in the newspaper.报纸上几乎没有国外新闻报道。
  • This is an insurance policy with extensive coverage.这是一项承保范围广泛的保险。
8 interactive KqZzFY     
adj.相互作用的,互相影响的,(电脑)交互的
参考例句:
  • The psychotherapy is carried out in small interactive groups.这种心理治疗是在互动的小组之间进行的。
  • This will make videogames more interactive than ever.这将使电子游戏的互动性更胜以往。
9 partnerships ce2e6aff420d72bbf56e8077be344bc9     
n.伙伴关系( partnership的名词复数 );合伙人身份;合作关系
参考例句:
  • Partnerships suffer another major disadvantage: decision-making is shared. 合伙企业的另一主要缺点是决定要由大家来作。 来自英汉非文学 - 政府文件
  • It involved selling off limited partnerships. 它涉及到售出有限的合伙权。 来自辞典例句
10 embedding 91dcd46b7c7d960c321ddb6c8b0ce5d1     
把…嵌入,埋入( embed的现在分词 ); 植入; 埋置; 包埋
参考例句:
  • Data embedding in scrambled Digital video complete source code, has been tested. 数据嵌入在炒数字视频完整的源代码,已经过测试。
  • Embedding large portions of C++ code in string literals is very awkward. 将大部分C++代码嵌入到字符串中是非常笨拙的。
11 reminder WkzzTb     
n.提醒物,纪念品;暗示,提示
参考例句:
  • I have had another reminder from the library.我又收到图书馆的催还单。
  • It always took a final reminder to get her to pay her share of the rent.总是得发给她一份最后催缴通知,她才付应该交的房租。
12 relatively bkqzS3     
adv.比较...地,相对地
参考例句:
  • The rabbit is a relatively recent introduction in Australia.兔子是相对较新引入澳大利亚的物种。
  • The operation was relatively painless.手术相对来说不痛。
13 nascent H6uzZ     
adj.初生的,发生中的
参考例句:
  • That slim book showed the Chinese intelligentsia and the nascent working class.那本小册子讲述了中国的知识界和新兴的工人阶级。
  • Despite a nascent democracy movement,there's little traction for direct suffrage.尽管有过一次新生的民主运动,但几乎不会带来直接选举。
14 heed ldQzi     
v.注意,留意;n.注意,留心
参考例句:
  • You must take heed of what he has told.你要注意他所告诉的事。
  • For the first time he had to pay heed to his appearance.这是他第一次非得注意自己的外表不可了。
15 civic Fqczn     
adj.城市的,都市的,市民的,公民的
参考例句:
  • I feel it is my civic duty to vote.我认为投票选举是我作为公民的义务。
  • The civic leaders helped to forward the project.市政府领导者协助促进工程的进展。
16 brotherhood 1xfz3o     
n.兄弟般的关系,手中情谊
参考例句:
  • They broke up the brotherhood.他们断绝了兄弟关系。
  • They live and work together in complete equality and brotherhood.他们完全平等和兄弟般地在一起生活和工作。
TAG标签: internet online election
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