Lady Gaga dramatically won the attention of the MTV Video Music Awards when she took to the stage in a matching dress, boots, hat and purse apparently¹ made from raw meat.

当Lady Gaga身着看似由生肉制成的套裙、靴子、帽子，拎着手袋登上美国MTV音乐录影带大奖颁奖台时，她立即成为全场的焦点。

Lady Gaga accepts the award for Video of the Year from Cher at the MTV Video Music Awards on Sunday, Sept. 12, 2010 in Los Angeles.

She collected eight awards while wearing the outfit²（装备，用具） which appeared to be made of cuts of beef.

It was in fact designed by fashion designer Franc Fernandez - although it was not clear whether it was made from realistic-looking fabric³ or actual meat.

The Poker⁴ Face singer, 24, had for the second highest number of wins in one night in the history of the event.

Cher presented her with the most coveted⁵（垂涎的） award of the ceremony, Video Of The Year for Bad Romance.

Lady Gaga handed Cher her purse and told the audience: "I never thought I'd be asking Cher to hold my meat purse."

She told the audience: "Thank you so much. I was so nervous for tonight that I would let my fans down. I love you so much.

"I promised if I'd won this tonight I'd announce the name of my new record. It's called Born This Way."

Later Lady Gaga explained that the dress was designed to draw attention to the need to "fight for our rights".

When Ellen DeGeneres presented Lady Gaga with a “veggie（素食者） bikini” as an alternative to the meat dress on her show Lady Gaga said: “Well, it is certainly no disrespect to anyone that is vegan or vegetarian⁶. As you know, I am the most judgement-free human being on the earth.

"However, it has many interpretations⁷. For me this evening, if we don’t stand up for what we believe in and if we don’t fight for our rights pretty soon, we’re going to have as much rights as the meat on own bones. And, I am not a piece of meat.”

Not all celebrity⁸ watchers were impressed by her choice of outfit. An awards insider from the Los Angeles Times blogged that the stunt⁹（噱头） was boring.

Meanwhile, last week Lady Gaga appeared on the cover of Japanese Men's Vogue¹⁰ wearing a meat bikini and attracting criticism from animal rights groups.