百科全书印刷版停止发售
文章来源:未知 文章作者:enread 发布时间:2012-03-14 06:19 字体: [ ]  进入论坛
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After 244 years reference book firm Encyclopaedia1 Britannica has decided2 to stop publishing its famous and weighty 32-volume print edition.

经历244年之后,大英百科全书公司决定停止发售其著名的、沉重的、多达32卷的印刷版百科全书。

It will now focus on digital expansion amid rising competition from websites such as Wikipedia.

The firm, which used to sell its encyclopaedias3 door-to-door, now generates almost 85% its revenue from online sales.

It recently launched a digital version of its encyclopaedias for tablet PCs.

"The sales of printed encyclopaedias have been negligible for several years," said Jorge Cauz president of Encyclopaedia Britannica.

"We knew this was going to come."

'A lot faster'

Companies across the globe have been trying to boost their online presence in a bid to cash in on the fast-growing market.

Various newspapers, magazines and even book publishers have been coming up with online versions of their products as an increasing number of readers access information on high-tech4 gadgets5 such as tablet PCs and smartphones.

Britannica said while its decision to focus on online editions was influenced by the shift in consumer pattern, the ability to update content at a short notice also played a big role.

"A printed encyclopaedia is obsolete6(废弃的) the minute that you print it," Mr Cauz said.

"Whereas our online edition is updated continuously."

At the same time, frequent users of the encyclopaedia said they preferred using the online version more than the print one.

"We have to answer thousands of questions each month through chat, through telephone, through email and we have to do that as quickly as humanly possible," Richard Reyes-Gavilan of Brooklyn Public Library told the BBC.

"In many instances doing a keyword search in an online resource is simply a lot faster then standing7 up looking at the index of the Britannica and then finding the appropriate volume."

Encyclopaedia Britannica, the company, has largely moved away from its encyclopedia8 work focusing most of its energies in recent years on educational software.



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1 encyclopaedia Jp3xC     
n.百科全书
参考例句:
  • An encyclopaedia contains a lot of knowledge.百科全书包含很多知识。
  • This is an encyclopaedia of philosophy.这是本哲学百科全书。
2 decided lvqzZd     
adj.决定了的,坚决的;明显的,明确的
参考例句:
  • This gave them a decided advantage over their opponents.这使他们比对手具有明显的优势。
  • There is a decided difference between British and Chinese way of greeting.英国人和中国人打招呼的方式有很明显的区别。
3 encyclopaedias 0383fe1bd930c867f25c5b4e991465d6     
n.百科全书,大全( encyclopaedia的名词复数 )
参考例句:
  • IT IS normally hard to get excited about encyclopaedias. 一般情况下,人们很难对一本百科全书而感到兴奋。 来自互联网
  • He went from door door, selling encyclopaedias. 他逐门逐户去推销百科全书。 来自互联网
4 high-tech high-tech     
adj.高科技的
参考例句:
  • The economy is in the upswing which makes high-tech services in more demand too.经济在蓬勃发展,这就使对高科技服务的需求量也在加大。
  • The quest of a cure for disease with high-tech has never ceased. 人们希望运用高科技治疗疾病的追求从未停止过。
5 gadgets 7239f3f3f78d7b7d8bbb906e62f300b4     
n.小机械,小器具( gadget的名词复数 )
参考例句:
  • Certainly. The idea is not to have a house full of gadgets. 当然。设想是房屋不再充满小配件。 来自超越目标英语 第4册
  • This meant more gadgets and more experiments. 这意味着要设计出更多的装置,做更多的实验。 来自英汉非文学 - 科学史
6 obsolete T5YzH     
adj.已废弃的,过时的
参考例句:
  • These goods are obsolete and will not fetch much on the market.这些货品过时了,在市场上卖不了高价。
  • They tried to hammer obsolete ideas into the young people's heads.他们竭力把陈旧思想灌输给青年。
7 standing 2hCzgo     
n.持续,地位;adj.永久的,不动的,直立的,不流动的
参考例句:
  • After the earthquake only a few houses were left standing.地震过后只有几幢房屋还立着。
  • They're standing out against any change in the law.他们坚决反对对法律做任何修改。
8 encyclopedia ZpgxD     
n.百科全书
参考例句:
  • The encyclopedia fell to the floor with a thud.那本百科全书砰的一声掉到地上。
  • Geoff is a walking encyclopedia.He knows about everything.杰夫是个活百科全书,他什么都懂。
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