联想将收购德国麦迪龙

时间：2011-06-02 08:03:14

（单词翻译:单击）

Chinese PC maker1 Lenovo has agreed to buy German electronics retailer2 Medion in a bid to boost its market share in Europe.

中国PC生产商联想同意收购德国电子经销商麦迪龙以扩大其欧洲市场份额。

Lenovo will pay $331m (£203m) for a 37% stake in the company.

Lenovo, the world's fourth-largest computer maker said it plans to acquire as much as an 80% stake in the company.

It also said it hoped that the deal would help it double its share of Germany's PC market to 14%.

Medion specialises in sales of low-cost computers and electronic devices.

The announcement pushed Medion shares up by 17% in Frankfurt, but Lenovo's shares fell by more than 3%.

The deal comes just four months after Lenovo signed a deal with Japanese firm NEC to establish a joint3 venture in Japan.

It is Lenovo's biggest acquisition（获得物） since it purchased IBM's PC business six years ago.

Better spread

Analysts4 said the company's business spread was one of the key reasons for the acquisition.

"The situation with Lenovo is that currently almost 50% of its business comes out of China," said Andrew Milroy of Frost & Sullivan.

"The majority of that is also from enterprise customers," he added.

Mr Milroy said that if the company is to take on its rivals and become a dominant5（支配的） global player, its focus has to change.

"They need to establish themselves in the developed markets if they have to take on the likes of Dell and Hewlett Packard," he said.

"Its rivals have a much bigger and better consumer base," Mr Milroy added.

Expansion vs consolidation6

The PC market has seen tremendous growth in the past few years, but a squeeze on profit margins7 and rising prices of raw materials has seen many manufacturers forge alliances and acquire companies in a bid to keep operating margins healthy.

However, analysts said that while Lenovo has been consolidating8 its business for a while, it has to start looking at expanding its portfolio9（公文包，文件夹） .

"Lenovo has to start looking at producing the tablet and the next generation devices fast," Mr Milroy said.

He warned that if the company delayed getting into the segment, it may find itself lagging behind rivals.

"No matter what people say, tablets are a serous threat to the traditional PC market," he said.


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点击收听单词发音收听单词发音  

1 maker DALxN     
n.制造者，制造商
参考例句：
  • He is a trouble maker，You must be distant with him.他是个捣蛋鬼，你不要跟他在一起。
  • A cabinet maker must be a master craftsman.家具木工必须是技艺高超的手艺人。
2 retailer QjjzzO     
n.零售商(人)
参考例句：
  • What are the retailer requirements?零售商会有哪些要求呢？
  • The retailer has assembled a team in Shanghai to examine the question.这家零售商在上海组建了一支团队研究这个问题。
3 joint m3lx4     
adj.联合的，共同的；n.关节，接合处；v.连接，贴合
参考例句：
  • I had a bad fall,which put my shoulder out of joint.我重重地摔了一跤，肩膀脫臼了。
  • We wrote a letter in joint names.我们联名写了封信。
4 analysts 167ff30c5034ca70abe2d60a6e760448     
分析家，化验员( analyst的名词复数 )
参考例句：
  • City analysts forecast huge profits this year. 伦敦金融分析家预测今年的利润非常丰厚。
  • I was impressed by the high calibre of the researchers and analysts. 研究人员和分析人员的高素质给我留下了深刻印象。
5 dominant usAxG     
adj.支配的，统治的；占优势的；显性的；n.主因，要素，主要的人(或物)；显性基因
参考例句：
  • The British were formerly dominant in India.英国人从前统治印度。
  • She was a dominant figure in the French film industry.她在法国电影界是个举足轻重的人物。
6 consolidation 4YuyW     
n.合并,巩固
参考例句：
  • The denser population necessitates closer consolidation both for internal and external action. 住得日益稠密的居民，对内和对外都不得不更紧密地团结起来。 来自英汉非文学 - 家庭、私有制和国家的起源
  • The state ensures the consolidation and growth of the state economy. 国家保障国营经济的巩固和发展。 来自汉英非文学 - 中国宪法
7 margins 18cef75be8bf936fbf6be827537c8585     
边( margin的名词复数 )； 利润； 页边空白； 差数
参考例句：
  • They have always had to make do with relatively small profit margins. 他们不得不经常设法应付较少的利润额。
  • To create more space between the navigation items, add left and right margins to the links. 在每个项目间留更多的空隙，加左或者右的margins来定义链接。
8 consolidating 6c04b889a235c3f1fd1ba84bc5ca1f80     
v.（使）巩固， （使）加强( consolidate的现在分词 )；（使）合并
参考例句：
  • These measures are meant for consolidating the system of basic medical care. 这些举措旨在夯实基层医疗体系，让老百姓看大病不必出远门。 来自互联网
  • We are consolidating the Chinese and English versions of our homepage. 我们将为您提供中英文版本一起的主页。 来自互联网
9 portfolio 9OzxZ     
n.公事包；文件夹；大臣及部长职位
参考例句：
  • He remembered her because she was carrying a large portfolio.他因为她带着一个大公文包而记住了她。
  • He resigned his portfolio.他辞去了大臣职务。

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